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Here are some of our favorite blogs from the Marketing world....
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10 Best Books For Back To School Business Reading
2 Sep 2010 | 3:16 am
Six Pixels of Separation - Marketing and Communications Insights - By Mitch Joel at Twist Image
It's back-to-school week... what are you planning on learning this year?
The other morning, I watched the pitter-patter of feet drag their way back to school. The brand-new schoolbags scratched by the pavement, the half-tied shoelaces, and the general sluggish malaise can be best summed up in three words every child despises: "Back to school." Many professionals give off that same sluggish malaise every Monday morning as they wrestle their way through rush-hour traffic to make it to the office while daydreaming about the chance to go back in time and spend the day at school, learning, kicking the empty drinking boxes around the schoolyard - and, lest we forget, the two-month summer break.
Most people leave university with a degree and do not look back.
Some pick up a non-fiction business book here and there, but most would rather spend their free time away from the office…
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Better than nothing (is harder than you think)
2 Sep 2010 | 2:36 am
Seth's Blog
Most of the time, particulary in b2b and luxury sales, the competition is nothing.
"I will buy this treat or I will buy nothing, because I don't really need anything."
"I will buy your consulting services, or I'll continue doing what I'm doing now on that front, which is nothing."
None of the above.
"I will vote for you or I'll do what I usually do, which is not vote."
"I'll hire you or I'll hire no one."
While you think your competition is that woman across town, it's probably apathy, sitting still, ignoring the problem... nothing.
Stop worrying so much about comparing yourself to every other possible competitor you can imagine and start comparing yourself to nothing. Are you really worth the hassle, the risk, the time, the money? Or can't the prospect just wait until tomorrow?
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How to Make Paper.li and Flipboard Rock
24 Aug 2010 | 6:47 pm
How to Change the World
In the last few weeks two companies have released services that enable you to take tweets and turn them into a newspaper or magazine format: Paper.li and Flipboard.
Alltop is a great source of information for both Paper.li and Flipboard newspapers. If you’d like to learn how to do this for Paper.li, click here, and for Flipboard, click here.


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Garmin giveaway, and what to do with this blog
5 Aug 2010 | 7:39 am
Fruitful
I know I haven't posted anything in months, but I get entered to win a free Garmin Forerunner 310XT if I post the contest to my blog. So here it is. If you're into cool electronics for running, biking and swimming, DC Rainmaker is the blog to read. As I'm sure you've figured out, since my last post outlining my (rather awful) experience doing my first triathlon at Wildflower, I've gotten sucked into the world of swim/bike/run. I'm debating on turning this blog into more of a personal one where I can add race reports, etc. but I'm leaning towards creating a new one for that. With my many years' worth of business-related content here, I'm not really sure what to do with this blog. I'm now putting my business-related posts here on my new site... maybe that was a poor decision, but it's well integrated…
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